Films with Marketing Insights

If you ever want to view a film that has some decent insights into how to, and how not to, market, then we recommend these gems for you:

Planes, Trains and Automobiles  – The scene when Steve Martin’s character has to return to the car hire desk to report his missing car is funny, but also reveals how body language is the first point of all impressions.

Thank You for Smoking – if you want to know how to manipulate words and their meanings, in a business environment where your products are not really good for the planet or its inhabitants, you can’t go wrong with this film.

Great Marketing Books#1

Blink, by Malcolm Gladwell, is a book about how we think without thinking, about choices that seem to be made in an instant-in the blink of an eye-that actually aren’t as simple as they seem. Why are some people great decision makers, while others are not? Why do some people follow their instincts and win, while others end up stumbling into error?

Favourite Song

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A Day in the Office

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The Small Miracle

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